Question 1/10 Benetton did a shocking ... which created a lot of buzz. advertising campaign consumers publicity marketingQuestion 2/10 Marketing influences ... to choose a certain product instead of another. brands consumers publicity advertisementsQuestion 3/10 Coca Cola is the ... in the soft drink field. best brand known market leaderQuestion 4/10 Repeated buying of a product and positive word of mouth are examples of … honest buying brand awareness brand loyalty favoritism buyingQuestion 5/10 … is both brand recognition and brand recall. Brand image Brand awareness Brand loyalty Naming a brandQuestion 6/10 It is important to determine … when using coupons. redemption costs sales costs brand image a niche marketQuestion 7/10 Bicycle brakes for children is a … open market niche market closed market winning marketQuestion 8/10 Changing the identity of your product in reference to the competition's product is ... remeasuring rebranding realigning repositioningQuestion 9/10 In order to grow, we will focus our existing products in new markets; this is … market expansion market factor existing marketing niche marketingQuestion 10/10 Commercials often use catchy … to hook the audience. notes music jingles songsSuivant
